Kenny Fahey is on a drive to improve the core golf skills of golfers by encouraging golf pros across Ireland to get behind the 2014 Kellogg’s Nutri-Grain Golf Skills Challenge.

Following on from the success of the 2013 event, the newly-promoted Head Professional at the GUI National Golf Academy  is encouraging even more golf clubs to get involved in 2014 by introducing an updated format to enable clubs throughout Ireland to host their own Nutri-Grain Golf Skills Challenge.

The Kellogg’s Nutri-Grain Golf Skills Challenge is a competition which aims to find Ireland’s most skilled amateur golfers and reward excellence.

Golfers can test their aptitude with five core golfing skills; Driving, Target Golf, Pitching, Up and Down, and Putting. The competition is open to all golfers aged 16 or over, who have an official GUI or ILGU handicap. 

The new format includes a specially designed Golf Skills Challenge Tool Kit providing Golf Clubs throughout Ireland the tools necessary to organise and host a Kellogg’s Nutri-Grain Golf Skills Challenge of their own. Clubs can get involved by registering for a Kellogg’s Nutri-Grain Golf Skills Tool Kit 

As in previous years, individuals players may also enter the individual competition for a chance to become the Kellogg’s Nutri-Grain National Skills Champion.

Those who take part will have their scores registered on a national score board, which will be hosted on www.bettergolf.ie and the top 60 qualifiers will progress to a national final, which will  take place in the GUI National Golf Academy in September.

Joining Kellogg’s Nutri-Grain at the launch was top performance coach Karl Morris, who delivered a course for PGA professionals based on his renowned Mind Factor series.

Morris, who has worked with major winners such as Graeme McDowell and Louis Oosthuizen, is a proponent of effective practice – something that the Kellogg’s Nutri-Grain Golf Skills Challenge has as a core value.

Fahey said: “This challenging but fun competition really gives Clubs and their Professionals a structured way in which to develop the golf skills of their members. With the support of our partners Kellogg’s Nutri-Grain we are able to bring the challenge to a wider audience this year.”

Commenting on the partnership, Jim McNeill, Managing Director of Kellogg Ireland said: “As a long suffering golfer, I know how important the core skills of the game are. We are delighted to be able to continue to support this partnership with the GUI National Golf Academy.”

There is no entry fee for this competition and details are available at www.bettergolf.ie.